More Than 30 Museums Around the Globe Deliver Reliable Connectivity With Innovative and Immersive Experiences
Aruba, a Hewlett Packard Enterprise company (NYSE: HPE), announced
today, in concert with International Museum Day on May 18th,
that more than 30 museums worldwide are using Aruba mobile-first
solutions to deliver secure and reliable connectivity as well as enhance
their visitors’ experiences.
Similar to many organizations undergoing digital transformation, museums
must keep their employees connected and reduce costs. Mobility is key to
untethering staff from their desks so they can move about what are
typically spacious buildings and grounds to perform their duties. It
also allows these museums to perform ticket purchasing and scanning at
the point of sale, using mobile devices, and removing the need for
stationary ticket booths, reducing costs for the museum and expediting
the process for visitors.
In addition, these museums host thousands of visitors each day and want
to leverage their network infrastructure to give these guests a unique
and immersive experience that will ensure repeat visits.
Using a combination of Aruba mobile-first solutions from gigabit
wireless connectivity with Aruba access points, and Aruba ClearPass for
secure guest access to location-based mobile engagement with Aruba
Beacons and the Meridian App Platform, these museums are discovering new
and innovative ways to provide better, more immersive and connected
experiences for their visitors.
Some of the museums currently using Aruba solutions include the
following: Canadian Museum of History, Denver Museum of Nature &
Science, Fashion Institute Museum, Intrepid Sea, Air & Space Museum,
Metropolitan Museum of Modern Art, Museum of New Zealand Te Papa
Tongarewa, National Museum of Australia, The National WWII Museum, Real
Academia de Bellas Artes de San Fernando, and Real Jardin Botanica
Madrid (Royal Botanical Garden Museum).
For the Intrepid Sea, Air & Space Museum in New York, an educational and
cultural non-profit institution centered on the aircraft carrier Intrepid,
deploying an Aruba wireless infrastructure allowed the Museum to
streamline operations, improve sales, and personalize engagement with
its one million annual guests. The Museum also purchased Aruba Beacons
and is using a pilot application based on the Meridian Mobile App
Platform to determine how best to use mobile engagement.
Said Intrepid Museum’s Vice President of Information Technology, Vincent
Forino, “This is an aircraft carrier, so most people are not familiar
with how to get from one location to another. I’m excited about using
wayfinding to help our visitors optimize their time and see as much as
they can during their visit. We want them to enjoy their experience so
much that they’re anxious to return.”
Royal Botanical Gardens in Madrid, Spain, is a leading attraction in the
Spanish Capital, occupying 75,000 square meters of more than 30,000
species of plants, trees and flowers. With approximately 400,000
visitors each year, the popular tourist site wanted to deliver a more
interactive experience that would make the riches of the gardens easier
to access. Using Aruba Beacons, the Meridian Mobile App Platform and
ClearPass, the Royal Botanical Gardens connected their entire indoor and
outdoor space, and developed a mobile app that guides their visitors
through the Gardens, allowing them to customize their itinerary, access
turn-by-turn directions and benefit from personalized, multi-language
educational content as they walk through the Gardens. On the back end,
the Museum uses the Aruba solutions to gather granular, actionable data
on visitors that will help them learn more about visitor behavior and
needs, so they can develop better, more targeted marketing campaigns and
promotions, as well as manage visitor flows.
“Aruba Beacons and the Meridian App platform allow us to offer visitors
an audio-guide service that makes the riches of the Gardens easier to
access,” said Dr. Jesus Munoz, Director, Royal Botanical Gardens,
Madrid. “Additionally, the Royal Botanical Gardens has had more presence
in the media and has won the Best National Tourist Cultural App award in
2018.”
The National WWII Museum in New Orleans, Louisiana, has been using Aruba
wired and wireless solutions to deliver a seamless Wi-Fi experience for
patrons. Located in downtown New Orleans on a six-acre campus, the
institution is America’s official WWII Museum, offering a variety of
exhibits, on-site restoration work, a period dinner theater and
restaurants. The Museum’s exhibits offer an interactive experience with
simulators, oral histories, and videos to allow guests to experience the
war through the eyes of the men and women who lived it.
Said Dave Chapper, IT Manager and Network Administrator for the Museum,
“The National WWII Museum has grown significantly in recent years with
the addition of new exhibits, more staff, and consecutive years of
record-breaking visitation. Aruba has been a crucial partner in our
growth, providing a network that allows both our staff and visitors to
quickly and easily connect and communicate. On the operations end, the
Aruba infrastructure has been easy to deploy and manage, and for our
visitors, having excellent Wi-Fi coverage is one more way we can improve
their museum-going experience.”
About Aruba, a Hewlett Packard Enterprise company
Aruba, a Hewlett Packard Enterprise company, is a leading provider of
next-generation networking solutions for enterprises of all sizes
worldwide. The company delivers IT solutions that empower organizations
to serve the latest generation of mobile-savvy users who rely on
cloud-based business apps for every aspect of their work and personal
lives.
To learn more, visit Aruba at
http://www.arubanetworks.com
.
For real-time news updates follow Aruba on Twitter and Facebook,
and for the latest technical discussions on mobility and Aruba products
visit Airheads Social at
http://community.arubanetworks.com
.
Aruba, a Hewlett Packard Enterprise company
Pavel Radda, +1-408-419-0294
pavel.radda@hpe.com
or
Lori Hultin, +1-818-879-4651
lori.hultin@hpe.com